The Verilux Heritage Deluxe Floor Lamp is designed and constructed with uncompromising quality. High-grade components combine the finest characteristics of steel, zinc and aluminum. The unique heat-dissipating alloy lamp head remains cool to the touch. Wear surfaces combine the strength and durability of steel and zinc for a lifetime of stylish performance. Lamp head rotates and swivels 360°, and the lamp height telescopes from 39� to 53�. Finishes are hand-polished Antiqued Brushed Brass or Nickel. Lamp includes an energy-saving three-way Verilux 27-watt fluorescent bulb that provides the same light intensity of ordinary 150-watt incandescent bulbs and lasts ten times longer œ up to 10,000 hours. An in-base user-replaceable ballast extends the life of the lamp and eliminates the bulky box on the end of the power cord.